Campaigns and projects I worked on for KitchenAid®.
Challenge: Develop an annual event brochure, showcasing a global campaign idea that could work across multiple platforms and tactical solutions.
Idea: No other room in the home transforms the everyday to the extraordinary like the kitchen. For almost a century, KitchenAid appliances have harnessed air, water, fire and earth with mouth-watering results.
STAND MIXER STANDARDS
Challenge: Drive awareness and preference in-store by leveraging KitchenAid’s stand mixer brand equity to remind consumers of the superior craftsmanship and performance found in KitchenAid majors.
Idea: Creative cooks know and love the KitchenAid® stand mixer as their MOST TRUSTED kitchen companion. Now we'll help consumers make the connection that they can count on every KitchenAid product to embody that same high level of performance, craftsmanship and style.